Expert Lecture
Leaving a mark on the beauty industry: Global Consumer Trends in 2024
Description
Every year, Euromonitor releases the Global Consumer Trends, a white paper preparing industries for the main consumer behaviours and preferences to look for in the near future. In this presentation, we zoom into three trends that are specifically relevant to beauty consumers. Alongside them, we look at recent results from Euromonitor's Consumer and Industry surveys and explore case studies that illustrate how to work with these trends successfully.
Speaker
Ana Tique
Euromonitor International