Anti-Greenwashing Directives: Protecting consumers, claims and the environment.

11:30 AM - 12:00 PM Thu 06. Jun

Description

To enable buyers to make more natural and sustainable purchases and reduce the risk of ‘greenwashing’, claims should be reliable, comparable, and verifiable. NATRUE will provide an overview of consumer expectations for ‘green’ products, the regulatory status quo, the on-going developments at EU-level, and how labels linked to third-party certification can provide an added value to support regulatory compliance and reassurance consumers.

Speaker

Dr. Mark Smith

Information about the program

Event Type
Expert Lecture
Topics
Rules & Regulation, Sustainability
Language
English

Anti-Greenwashing Directives: Protecting consumers, claims and the environment.

Description

Speaker

Information about the program

Event Type

Topics

Language

Event Location

INNOVATION CORNER, Hall 4