Expert Lecture

Anti-Greenwashing Directives: Protecting consumers, claims and the environment.

Description

To enable buyers to make more natural and sustainable purchases and reduce the risk of ‘greenwashing’, claims should be reliable, comparable, and verifiable. NATRUE will provide an overview of consumer expectations for ‘green’ products, the regulatory status quo, the on-going developments at EU-level, and how labels linked to third-party certification can provide an added value to support regulatory compliance and reassurance consumers.

Speaker

Dr. Mark Smith
NATRUE – The International Natural and Organic Cosmetics Association

Event Location

INNOVATION CORNER, Hall 4

Language
English
German
Topics
Rules & Regulation | Sustainability